Timings in Order:
0:18-0:21 - James Wan Director
0:23-0:27 -Chad Hayes and Carey W. Hayes Writers
0:28-0:32 -Tony DeRosa-Grund, Peter Safran and Rob Cowan Producers
0:33-0:37 -Walter Hamada and Dave Neustadter Executive Producers
0:37-0:42 -John R. Lenotti Director of Photography
0:43-0:47 -Julie Berghoff Production Designer
0:47-0:51 -Kirk Morri Editor
0:54-0:57 -Patrick Wilson Actor
0:57-1:02 -Vera Farmiga Actress
1:02-1:06 -Ron Livingston Actor
1:08-1:12 -Lili Taylor Actress
1:13-1:18 -Joey King, Shanley Caswell, Hayley McFarland and Mackensie Foy Actresses
1:18-1:23 -Shannon Kook, John Brotherton and Sterling Jerins Actors and Actresses
1:24-1:28 -Annie McCarthy and Kellie Gesell Casting
1:28-1:33 -Kristin M. Burke Costumes Design
1:35-1:39 -Joseph Bishara Music
1:39-1:43 -A New Line Cinema Presentation Studios
1:45-1:48 -A Safran Company/ Evergreen Media Group Production
1:48-1:54 -A James Wan Film Director
1:56-2:00 -The Conjuring Title
The timings are no longer than 5 seconds for each and the longest timing was 'A James Wan (the director) Film'. The director's credit being shown for the longest may insinuate that he is the most significant contributor to this tentpole film. At the end of the opening credits, the title is shown before the action happens so the title is made clear to the audience.
Typography:
Animation
- The font moves with the paper movement; that was very effective
- The font and text is not quite clear; a bit fuzzy; this is effective because it fits in with the fuzzy, old photos and newspapers
Font
- The font is quite plain; the text is fitting in with the newspaper and photos; the text should not be too distracting
- The use of capital letters also looks very professional
Colour
- Every text was black or white; it fitted in with the rustic newspaper; if it was colourful, the text would not match the context or feel of the piece; it would contrast to the atmosphere
Position
- Fitted around the visuals and moved with the newspaper articles as if they were too, under a microscope
- The director's credit was in the centre of the house picture at 0:18-0:21; the audience is immediately drawn to it; nothing else distracts from it; the director's credit is emphasised
- There are no more than 4 names credited at a time as the text would take up too much space on the screen after 4 names
- Most of the text was positioned on the side of the screen apart from the director's credit and the title (the title is made clear)
Content
- The director (James Wan) was mentioned twice; there is emphasis on a director of the film and he clearly made to be significant in the making of the film as he was the only person to get mentioned twice; if anyone is going to be credited twice, it should be the director
- The lead actors were credited before the other actors
- All the production and studios are mentioned near the end of the title sequence
- All the actors and actresses are credited after one another
- The lead actors had their own credit to themselves but the other actors had a few of their names credited at once; less 'significant' to the storyline
- The crew were sort of one after the other; they were credited in clusters
- There was organisation of the credits according to who in the cast and crew were credited
What can we take from this title sequence?
- Keeping the font simple; there is not too much distraction from the visuals
- Also, keeping the colour simple, such as black or white; this looks professional, suits our sub-genres and genre (context), and to fit in with the visuals
- Fitting the text around the visuals; effective and looks professional, not just on a blank screen
- Using capital letters looks professional
- Be organised with the content of the credits
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